Create a cute ombre effect by using some of our newest double-sided gift wrap! We created a peachy ombre effect on this tiered stack of gifts by using the single-color sides our Shimmer, Jute and Papaya gift wraps. We tied everything together with a sheer white ribbon and topped it off with one of our shiny silver foil gift labels for a polished finish. These look almost too pretty to open, don’t you think?


We love the gorgeous golden shine that the giant monogram on our Finley customization adds to the invitation suite (which also features an incredible hot pink liner and a zebra print invitation sleeve!). For a Finley fete, we’d have all gold everything – with lots of pops of pink.

Photo credits: Gold Balloons / Glittery bottles / Cake / Confetti
For our Roxbury B’not Mitzvah invitations, we picture a vibrant celebration filled with lots of color and style. This invitation suite features a variety of our patterns in sea mist and papaya inks, so for a Roxbury-styled party we’d have colorful candy, fun fizzy drinks and a cute photobooth backdrop with colors and patterns to play off the invitations.

Photo credits: Drinks / Table / Backdrop
We’re back from our annual trip to the National Stationery Show, where a handful of members from the Smock team enjoyed a fun, paper-filled week and got the chance to see a lot of our amazing retailers! We made some changes to our booth design this year, switching from large, panel displays to sleek shelves for our greeting cards, and selecting new fabric and carpeting. One of our favorite changes for this year was our decorative gift wrap display! Each year we also create a decorative element to dress up our booth, and for this year we decided to make decorative diamonds using our new gift wrap. Check out some of our shots from set-up and the finished booth!






We were also honored by the Greeting Card Association with our third (!) Louie Award for our “Elfing” holiday card in the humorous holiday card category $3.50 and up. The GCA put on an amazing gala for the Louie Awards, which featured a cute candy theme (check out those giant gumdrops!) that was also present in the Louie Award Exhibit at the Javits Center during the show.

One of our favorite things about the Stationery Show? Paper Party! We were sponsors again this year for the Oh So Beautiful Paper 2014 Paper Party, and we had the pleasure of collaborating with Mohawk Paper and Mr. Boddington’s Studio to create the invitations for the event. Our gift wrap was even used to make giant paper flowers for some of the Paper Party decor!


Be sure to check out our new arrivals to see all of the new cards, gift wrap, boxes, and more that debuted at the show! Many thanks to everyone who stopped by to say hi at our booth!
Paper Party flower photos courtesy of Charlie-Juliet Photography via Oh So Beautiful Paper
Our new Finley Bat Mitzvah invitations are equal parts feminine, elegant, and youthful. Printed in our violet + gossamer inks on our new, ultra thick 3-ply paper and accented with tawny matte foil, these square invitations call for a celebration filled with pretty floral decor and the sweetest of treats.

Photo credits: Chair / Tarts / Cake / Poms
Our festive new Dots Bat Mitzvah invitation suite has party written all over it! Big, playful dots surround the invitations and other suite pieces, while gold matte foil makes this design shine. For a Dots-styled celebration, we picture lots of fun gold accents — like striped gold straws and glittery golden donuts!

Photo credits: Straws / Ornaments / Glittery donuts / Cake table
We were thrilled to host Jessica from Annie P. Paperie – one of our wonderful Smock dealers based halfway around the world in Perth, Australia! Jessica has been traveling through the U.S. and will be heading to the National Stationery Show next week. She flew up to Syracuse to meet the Smock team and take a tour. While she was here, Cathy showed her how to print on one of our Vandercook presses. Many thanks to Jessica for taking the time to come see us!

For Keene, one of our new letterpress Bar Mitzvah invitations, we picture a rustic celebration with a cool vibe. Think s’mores, great music, and a campfire at a grand lodge in the mountains.

Photo credits: S’mores | Campfire | Suit
We’re really excited about the launch of our new Mitzvah designs, so to celebrate their debut we’re going to be sharing some fun posts with party ideas and inspiration for these new invitations! Today’s inspiration features Amira, a sophisticated Bat Mitzvah invitation featuring purple shine foil stamping and our exclusive Ruby calligraphy font by Molly Jacques. The suite also features a foil stamped photo save the date! For Amira we’re picturing a Bat Mitzvah celebration with lush purple centerpieces, sweet sips in fancy purple glassware, and festive metallic decor.

Photo credits: Floral ombre centerpieces + cocktails | Confetti System Pinatas
We’re hard at work with last minute preparations for the upcoming National Stationery Show, but we had to take a minute to share our 2014 National Stationery Show invitations. We’re loving the look of digital printing paired with foil stamping, so this year’s set included one of our vintage print patterns and a new watercolor fade pattern with tawny matte foil! A watercolor envelope liner tied the invitations together. Our BFF Bella Figura will be making an appearance at the show this year, so we printed a beautiful blind debossed invitation with tawny matte foil and custom hand calligraphy accents by Elizabeth Hardin on Bella Figura’s rich cotton paper. We’ll be launching a brand new Mitzvah album at the show, along with lots of new Everyday products, so be sure to stop by our booth – #2341 – to say hi!

